University of Bath case study

University of Bath

Exterity IP video delivers first class student experience across Bath University accommodation

The University of Bath prides itself on the quality of its student life. Ranked 5th best university in the UK by the Guardian University Guide 2018, 7th for graduate prospects by The Times and The Sunday Times Good University Guide 2017 and achieving 88.15% for overall student satisfaction in the National Student Survey 2017, there’s no doubt it’s regarded as one of the best universities in the UK at which to spend one’s student years.

As part of its ongoing commitment to state-of-the-art audio-visual provision and student satisfaction, the University deployed an Exterity IP video system to deliver a full TV and video entertainment solution across its student accommodation and university campus.

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The Challenge

Facilities in student accommodation play an increasingly important role in young students’ decision to join a particular university, and their expectations are high. With more media becoming accessible at the tap of a finger, students are also expecting to be able to access high-quality video content easily from any location across the campus. To maintain its position as the primary campus destination for students, Bath University decided to offer tailored TV services to all students living on campus.

“University life is often the first time young people have to learn to live by themselves and this step up can be daunting for some. By offering tailored TV and video entertainment directly to the student accommodations, the University of Bath ensures that students can be successful while enjoying the years they will spend on campus. Exterity is proud to enable a prestigious establishment like Bath University to deliver high-quality content to a tech-savvy student force accustomed to accessing content everywhere, at any time. We are continuing to work with the University to offer even more accessible content to students across the whole campus and to enable the university to continue to score so highly in student satisfaction.”

Colin Farquhar, CEO at Exterity

The Solution

Bath University worked with Exterity and channel partner Snelling Business Systems to deploy a large-scale IP video system to enable students to access high-quality, educative and entertaining content from the comfort of their rooms. The channels are delivered to 750 rooms and monitored from a central platform, enabling accommodation managers to keep students up-to-date with the latest news and campus alerts and ensure that access to specific content is allocated to the right person.

On working with Exterity, Stephen Milnes, Digital Content Editor at University of Bath said: “Exterity has a proven track record of delivering large-scale and high-quality products and systems. In addition, we required a robust and flexible solution that would enable us to add a number of crucial features for our student body, including live TV and video channels, which needed to be delivered directly to the student rooms, as well as digital signage in communal areas. Exterity ticked all the boxes and is helping us extend the system even further as we look to add mobile devices to the mix.”

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The Result

The Exterity system deployed across the University campus delivers entertainment TV channels as well as video content tailored to a student’s interest and curriculum requirements. For example, foreign language channels for international students and language learners, and business news for management students – all delivered across the campus IP network.

In addition, the Exterity system offers digital signage and menu boards to all the campus refectory areas. This feature is even available in the student accommodations, enabling students to make their choices prior to arriving in the refectories.

The Exterity IP video system at Bath University comprises:

  • TVgateways for satellite, digital terrestrial and cable input
  • Encoders for streaming live and pre-recorded video and audio
  • Over 800 AvediaPlayer set-top boxes
  • AvediaServer centralised management and control platform
  • ArtioPortal middleware to provide a customisable user interface

"Exterity has a proven track record of delivering large-scale and high-quality products and systems. In addition, we required a robust and flexible solution that would enable us to add a number of crucial features for our student body, including live TV and video channels, which needed to be delivered directly to the student rooms, as well as digital signage in communal areas. Exterity ticked all the boxes and is helping us extend the system even further as we look to add mobile devices to the mix.”

Stephen Milnes, Digital Content Editor, University of Bath

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