Exterity increases Building IPTV capabilities with series of new third-party integration capabilities

Building IPTV specialist helps organisations maximise the value of TV and video content with enhanced end-user functionality

Edinburgh, 14th October 2010: Exterity, the Building IPTV specialist, today announces that it is has enhanced its market-leading family of enterprise Building IPTV products with a series of new third-party integration capabilities. With increasing demand for flexible, bespoke Building IPTV solutions, the new partnerships will make it easier than ever for organisations to benefit from the power and value of TV and video content without impacting network performance.

Wowza Media Systems, a streaming media server software company who’s
unified media server enables users to stream content to any screen, will take content from an Exterity IPTV system and make it available to be viewed on devices and platforms such as Apple iPhones/iPads and iPod touchs, Microsoft Silverlight, Apple QuickTime, Android, BlackBerry and other mobile devices. This is ideal for the dissemination of content to remote devices, such as mobile workers or off-campus university students.

For organisations using Exterity’s Building IPTV technology, the Zixi platform enables organisations to share HD live and on-demand video over the Internet between different sites. Content is sent to the Zixi server in its native format then disseminated down to an IP network on a second remote site. The data remains unchanged and is available to multicast over the network to Exterity AvediaPlayer receivers on the second site. For example, an office in London can now send live, encoded video over the internet to an office in New York.

Scala’s digital signage software enables organisations using Exterity’s Building IPTV to integrate their IPTV video streams into digital signage. The outputs can be encoded and used as a TV channel anywhere on the network or streamed to any PC within the network that is running Scala. The two routes mean organisations can easily chose between having the same content streamed to all screens, or varied depending on organisational preferences. This is ideal for large corporate, venue or transportation hubs that want to distribute live TV and video with visitor information using their existing IP network.

Exterity’s AvediaPlayer receiver also enables integration with third-party middleware. Building IPTV end-user organisations such as Western Telecom, which specialises in integrated telecom solutions for the hospitality industry, can integrate their middleware to allow the exact vertical-specific industry interfaces they require.

“As Building IPTV technology continues to move into the mainstream, organisations are increasingly realising the potential of utilising their existing building, campus, or wide-area IP networks to harness the power of TV and video for improved employee productivity, enhanced customer experience, and the opportunity for new revenue streams,” says Colin Farquhar, CEO, Exterity. “By enabling Building IPTV users to seamlessly integrate technologies such as Wowza, Zixi and Scala – each highly respected industry leaders and innovators in their own fields – organisations can now explore new, flexible ways to maximise their IP investments without compromising the performance of their IT infrastructures.”

With Building IPTV, the same network that furnishes access to business applications, email, internet or IP phone services can also supply a virtually unlimited number of users with TV from all over the world to decision makers, executive updates and training videos on-demand, and the ability for organisations to create their own internal TV channels. Building IPTV enables organisations to utilise their existing TVs, AV displays and even personal computers for TV and video delivery while supporting digital switchover and ever-higher picture quality and resolution.

To view Exterity’s latest Building IPTV solutions in action, visit IP EXPO in London, 20-21st October in Earls Court 2, stand 433. You can also follow Exterity’s twitter feed for news and updates throughout the show at twitter.com/exterity.

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For more information, please contact:
Steve Douthwaite / Kate Hyslop / Emma Bridgeman
Rocket Communications
+44 (0)8453 707 024
exterity@rocketcomms.net


About Exterity
Exterity Limited, the building IPTV specialist, has been delivering enterprise-class building IPTV solutions since 2001, and today its products are in use in 30 countries by some of the world’s best-known corporations.  Exterity products enable organizations to distribute broadcast-quality digital TV and video over building or campus IP networks (LANs) to a virtually unlimited number of users, with centralized management, configuration, and control. Unlike traditional analogue systems, Exterity systems can support an unlimited number of channels, and picture quality is unaffected by the addition of displays or users. Based on industry standards, Exterity products integrate easily with other solutions such as digital signage, hotel property management systems, patient information systems, and others.

Exterity is based in Edinburgh, Scotland.